Sociomental Bonds: Why We Keep Online Communities Alive

As technologically derived rituals provide order for an individual, they also provide a sense of comfort and stability. We can come to believe that such connections and communities of the mind will last for a reasonably long time. We come to depend on them to be there and, in a more latent sense, to provide order and structure to our lives. Offering reassurance in their familiarity, rituals are evoked and replicated and we feel safer and more comfortable... Read More